vlad dracula

Dare to be Like Dracula: The Mesmerizing Power of History & Horror

Vampires look like humans. Some so beautiful they hypnotize people. Three such mesmerizing vampires seduced a lawyer from England, Jonathan Harker, when he visited Castle Dracula for the first time. It's not until after Harker escapes from the female vampires' deadly spell that he realizes Dracula, his host, only wants one thing: human blood. This … Continue reading Dare to be Like Dracula: The Mesmerizing Power of History & Horror

March of the Penguins: 3 Rituals to Enrich Your Client Relationships

Emperor penguins are extraordinary animals. For starters, they return to the same stretch of frozen water every winter to mate and give life to the next generation of penguins. In between finding a mate and nudging their chick onto the ice for the first time, they endure brutal weather elements (up to -60°C / -76°F), … Continue reading March of the Penguins: 3 Rituals to Enrich Your Client Relationships

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3 Ways Mary Poppins Can Magically Boost Your Business

If you want this choice position Have a cheery disposition Rosy cheeks, no warts! Play games, all sort   Does that bring back any childhood memories? Luckily for Jane and Michael Banks, the qualifications set out in their Perfect Nanny advertisement brought Mary Poppins down from her cloud and into their playroom. A little magic … Continue reading 3 Ways Mary Poppins Can Magically Boost Your Business

woman silhouette

For the Love of London: What This Content Creation Venture Has Taught Me So Far

Keep laundry and other chores on Sundays. Set alarm clock (and get up) on weekdays. Grab a newspaper from the tube station every day. This sounds more like personal to-dos than work ones, doesn’t it? That’s because ever since I decided to go it alone and start my own content creation business, I’ve had to … Continue reading For the Love of London: What This Content Creation Venture Has Taught Me So Far

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Real Talk: What’s Content (and Why Should You Care About It)?

You've heard this term, "content", being thrown around a lot lately. "If you're not producing content, then do you even exist?" they say. The word even makes up half of my business's name. But really, what is it? And why does it matter to your business? Since there is no one-size-fits-all answer to these questions, let's … Continue reading Real Talk: What’s Content (and Why Should You Care About It)?

woman jumping

3 Compelling Content Ideas to Win Over Your Audience’s Heart

The last bite of seafood pasta had been twirled onto my fork and finished off. None of us wanted to leave this restaurant, its beachy, open-air construction built right into the cliff. To remember it, we took a photo with the very friendly staff before saying ciao and grazie. It was a 30-minute walk back to the ferry, but … Continue reading 3 Compelling Content Ideas to Win Over Your Audience’s Heart

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This Content Checklist Will Make More People Want to Visit Your Site

Bathing suit…check. Passport…check. Boarding pass…check. If only improving your website’s content was as easy as preparing for a trip to the coast of Italy (I may be going there this weekend and it may be consuming all my thoughts). Well, if you knew how to prep your content and had a focused checklist to follow, … Continue reading This Content Checklist Will Make More People Want to Visit Your Site