girl in market

Easy as (Pizza) Pie: How to Make Your Customer Say Yes

Marinara or Margherita? Coca-Cola, birra or acqua? That's how they take your order at L'Antica Pizzeria da Michele in Naples, what some consider to be the best pizza place in the world. Sure, it doesn't hurt that this was the pizza Elizabeth Gilbert affectionately described in Eat, Pray, Love, but part of the restaurant's appeal is … Continue reading Easy as (Pizza) Pie: How to Make Your Customer Say Yes

Writing a checklist

This Content Checklist Will Make More People Want to Visit Your Site

Bathing suit…check. Passport…check. Boarding pass…check. If only improving your website’s content was as easy as preparing for a trip to the coast of Italy (I may be going there this weekend and it may be consuming all my thoughts). Well, if you knew how to prep your content and had a focused checklist to follow, … Continue reading This Content Checklist Will Make More People Want to Visit Your Site